The B2B Upsell & Cross-Sell

Harnessing Data, Experience and Content to Transform Digital Sales & Marketing

89% of B2B researchers use the internet in their research process and conduct 12 searches before engaging with a specific brand’s site. For businesses across all industries - to acquire, convert, and keep profitable customers, upsells and cross-sells from the Holy Grail.

In this whitepaper, we provide a summary of the evolving B2B environment, the digital consumers’ mindset, the challenges faced by sellers in mining existing customers and driving conversions, and see why upsell and cross-sell are powerful sales tools for today’s digital businesses.

Download our whitepaper to learn how you can start harnessing data, experience, and content to transform your digital sales & marketing.

About TA Digital

TA Digital is the only global boutique agency that delivers the “best of both worlds” to clients seeking to achieve organizational success through digital transformation. Unlike smaller, regional agencies that lack the ability to scale or large organizations that succumb to a quantity-over-quality approach, we offer resource diversity while also providing meticulous attention to the details that enable strategic success.

Over the past 20 years, TA Digital has positioned clients to achieve digital maturity by focusing on data, customer-centricity, and exponential return on investment; by melding exceptional user experience and data-driven methodologies with artificial intelligence and machine learning, we enable digital transformations that intelligently build upon the strategies we set into motion. We are known as a global leader that assists marketing and technology executives in understanding the digital ecosystem while identifying cultural and operational gaps within their business – ultimately ushering organizations toward a more mature model and profitable digital landscape.

Recognized in 2013, 2014, 2015, 2019, and 2020 Inc. 5000 list as one of the most successful technology companies in the United States, TA Digital is pleased also to share high-level strategic partnerships with world class digital experience platform companies like AdobeSAP, and Salesforce and possess global partnerships with industry leaders such as commercetoolsSitecoreEpiserverElastic PathBigCommerceAWS, Azure and Coveo.

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