On-Demand Webinar

3 Steps to Understanding the Shift in International Shoppers

On-Demand Webinar

3 Steps to Understanding the Shift in International Shoppers

About this webinar:

It’s no surprise eMarketer recently reported that retailers are changing their pricing models to avoid excessive price cutting that erodes margins. Today, consumers are making buying decisions based on emotion, personalized experiences, and brand identity.

Winning retailers understand the consumers’ attitude toward value, experiences, and cultural awareness is shifting dramatically; and it varies significantly across the major commerce markets.

The highlights of the webinar include:

  • Gain a perspective on how consumers shop across the top global commerce markets.
  • Learn how retailers are turning into “culture coders” to capture loyal customers.
  • Understand how competing on price alone is missing the latest consumer trends.

Presenter

Joe Brannon

Joseph Brannon

Global Commerce Practice Director
TA Digital

About TA Digital

TA Digital is the only global boutique agency that delivers the “best of both worlds” to clients seeking to achieve organizational success through digital transformation. Unlike smaller, regional agencies that lack the ability to scale or large organizations that succumb to a quantity-over-quality approach, we offer resource diversity while also providing meticulous attention to the details that enable strategic success.

Over the past 20 years, TA Digital has positioned clients to achieve digital maturity by focusing on data, customer-centricity and exponential return on investment; by melding exceptional user experience and data-driven methodologies with artificial intelligence and machine learning, we enable digital transformations that intelligently build upon the strategies we set into motion. We are known as a global leader that assists marketing and technology executives in understanding the digital ecosystem while identifying cultural and operational gaps within their business – ultimately ushering organizations toward a more mature model and profitable digital landscape.

Recognized in 2013, 2014, 2015, and 2019 Inc. 5000 list as one of the most successful technology companies in the United States, TA Digital is pleased also to share high-level strategic partnerships with world class digital experience platform companies like Adobe, SAP and Salesforce and possess global partnerships with industry leaders such as Sitecore, Episerver, Elastic Path, BigCommerce, AWS, Azure and Coveo.