On-Demand Webinar

Unified Commerce: Increasing Conversions in the New Normal

About this webinar:

A recent industry study done by PWC shows that 86% of customers are willing to pay a markup of up to 18% for better user experiences. Content, Experience, and Data have never been more important and more relevant to online shoppers.

Join TA Digital for our consumer-centric approach to eCommerce, TA Digital NEXUS B2C. Hosted by Dr. Ali Alkhafaji, TA Digital CTO and Joseph Brannon, TA Digital VP of Commerce, this webinar will take attendees through an end to end B2C buying journey from awareness to conversion and offer a peek into the backend Analytics and Qualtrics dashboards.

Don’t miss your chance to:

  • Join Joe as he describes the strategic value of using emerging technologies to provide engaging customer experiences throughout the customers’ entire buyer journey.
  • See Ali demonstrate the TA Digital NEXUS B2C buyer journey featuring SAP Commerce, Marketing, Customer Data Cloud, Analytics, and Qualtrics.
  • Ask questions and gain valuable thought leadership from our subject matter experts.



Chief Technology Officer
TA Digital



VP of Commerce
TA Digital

About TA Digital

TA Digital is the only global boutique agency that delivers the “best of both worlds” to clients seeking to achieve organizational success through digital transformation. Unlike smaller, regional agencies that lack the ability to scale or large organizations that succumb to a quantity-over-quality approach, we offer resource diversity while also providing meticulous attention to the details that enable strategic success.

Over the past 20 years, TA Digital has positioned clients to achieve digital maturity by focusing on data, customer-centricity, and exponential return on investment; by melding exceptional user experience and data-driven methodologies with artificial intelligence and machine learning, we enable digital transformations that intelligently build upon the strategies we set into motion. We are known as a global leader that assists marketing and technology executives in understanding the digital ecosystem while identifying cultural and operational gaps within their business – ultimately ushering organizations toward a more mature model and profitable digital landscape.

Recognized in 2013, 2014, 2015, 2019, 2020 and 2021 Inc. 5000 list as one of the fastest growing companies in the United States, TA Digital is pleased also to share high-level strategic partnerships with world class digital experience platform companies like Adobe, SAP, AcquiacommercetoolsSitecore, and Elastic Path.

Talk to One of Our Experts