Ritu Masand

Sr. Director, Operations

Ritu is a strategic operations leader with more than 22 years of experience in Fortune 500 companies. Her expertise lies in uniting global stakeholders and creating strategies to develop, scale, transform, and streamline business operations. She has previously held leadership positions at GE, Bank of America, and Barclays.

At TA Digital, Ritu plays a pivotal role in orchestrating, streamlining, and supervising operational activities. She ensures the implementation of efficient systems to meet the organization's current and future needs. As a strategic leader, she offers operational insights and guidance across all departments and provides valuable insights to stakeholders across the organization.

Ritu’s philosophy is to learn, lead, and achieve. She strives to help TA Digital maintain a value-driven culture and continue to be a great place to work and an employer of choice.

Ritu received her MBA from the Institute of Management Technology (IMT) in Operations and HR Management, Executive Education in Strategy Management from the Indian Institute of Management (IIM). She also has earned Six Sigma Green Belt certification and Lean certification from GE and Bank of America.

She lives in Hyderabad with her family, cherishing quality moments with loved ones, tending to her pet birds, indulging in North Indian vegetarian cooking, and enjoying Bollywood and Hollywood films. Her interests include exploring historically significant and picturesque locales, and she has a passion for art and music.

Explore TA Digital



See what we’ve done for our clients – and what we can do for you.



Our teams specialize in solving your biggest digital transformation challenges.



Content. Data. Experience. Let us help guide your digital transformation.


Partners & Platforms

Put our partnerships with world-class digital experience platforms to work for you.


Contact Us

Let’s talk about getting your business where you want it to go.



Get expert analysis on trends and developments affecting your business.