Finding Focus: Targeted Marketing with an ABM Approach

Maximizing client acquisition with a targeted marketing strategy.

Finding Focus: Targeted Marketing with an ABM Approach

Buyers today have more information than ever before and a whole lot of options to choose from. To successfully acquire clients, businesses must master the art of listening and responding to buyers’ specific needs through an ABM approach.

 

Read our ebook to learn the secrets to delivering targeted marketing with an ABM approach:

  • What is ABM?
  • What are the benefits of ABM?
  • What are the 6 steps to ABM success? 
About TA Digital

TA Digital is the only global boutique agency that delivers the “best of both worlds” to clients seeking to achieve organizational success through digital transformation. Unlike smaller, regional agencies that lack the ability to scale or large organizations that succumb to a quantity-over-quality approach, we offer resource diversity while also providing meticulous attention to the details that enable strategic success.

Over the past 20 years, TA Digital has positioned clients to achieve digital maturity by focusing on data, customer-centricity and exponential return on investment; by melding exceptional user experience and data-driven methodologies with artificial intelligence and machine learning, we enable digital transformations that intelligently build upon the strategies we set into motion. We are known as a global leader that assists marketing and technology executives in understanding the digital ecosystem while identifying cultural and operational gaps within their business – ultimately ushering organizations toward a more mature model and profitable digital landscape.

Recognized in 2013, 2014, 2015, 2019 and 2020 Inc. 5000 list as one of the most successful technology companies in the United States, TA Digital is pleased also to share high-level strategic partnerships with world class digital experience platform companies like Adobe, SAP and Salesforce and possess global partnerships with industry leaders such as Sitecore, Episerver, Elastic Path, BigCommerce, AWS, Azure and Coveo.

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