Customer Relationship Management in Insurance Domain

CRM in insurance domain

Why does the Insurance Domain need CRM?

Customer Relationship Management assists in managing, analyzing customer interactions and data by using the latest technologies, strategies and practices. Customer information and documents are integrated into a CRM database with the help of the CRM software, making the information accessible and manageable for the users.

Read this eBook to learn about:

  • The features of CRM software
  • How customer experience and faster claims have improved with CRMs
  • The strategies for success of CRM in the insurance industry

About TA Digital

TA Digital is an innovative digital transformation agency, specializing in digital experience, digital commerce, and digital marketing solutions. For nearly two decades, we have been helping traditional businesses transform and create dynamic digital cultures through disruptive strategies and agile deployment of innovative solutions. We are known as the global leader in the digital technology industry for helping marketing teams achieve their revenue targets, create profitable, omni-channel customer and commerce experiences. TA Digital has high-level strategic partnerships with Adobe, Microsoft, Sitecore, Acquia, Marketo, SAP C/4HANA, Elastic Path, IBM Watson Marketing, and Episerver. The company was included in the Inc. 5000 list for 2013, 2014, 2015, and 2016 as one of the fastest-growing technology companies in the United States.

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