Countdown to Adobe Summit 2019: Spotlight On Customer Experience

By Kirsten Oelrich 3 min read

Last year at Adobe Summit, Adobe CEO Shantanu Narayen announced that products are no longer the focus and customer experience has taken over as the key differentiator for brands. The idea that customers want an experience, and not just a transactional relationship echoed throughout the event and the phrase “People buy experiences, not products” emerged as the key takeaway.

This year Adobe Summit promises to be another memorable affair, with a renewed focus on creating magical customer experiences. Digital marketing practitioners will gather to learn in over 300 sessions and labs across ten content tracks. Microsoft CEO Satya Nadella will join Shantanu Narayen on the stage for an eventful keynote session and celebrated faces and influencers like Reese Witherspoon, Drew Brees, and John Grotzinger will be in attendance.

As the event takes an immersive look into customer experiences, make sure you attend some of the most valued sessions at the event his year. Join our team of experts to talk about your specific business challenges and we’ll show you how we can help you leverage our tools and experience to take your Adobe digital enterprise to the next level. Make sure to attend our innovative Adobe Marketing Cloud demos at this year’s event:

Commerce End User Chatbot

Google Dialog Flow chatbot for e-commerce user experience, including journeys like product search, recommendation and order tracking. Provides customers with the ability to quickly search, explore and track products.

Commerce Launch Extension

A Generic Commerce connecter for AEM. Allows for any commerce customer to take full advantage of AEM’s experience for their B2B and B2C sites.

Sign up today for the latest news about your Digital Transformation. ||  TA Digital has advanced to the Premier Tier in the Adobe Business Solutions Partner Program.

Ascent

A fixed-price, fixed-scope and fixed duration service offerings for Adobe, Magento and Marketo DXP implementations.

TAIA

An AI-Driven conversational bot using Amazon Lex AI engine with an omnichannel interface like Slack and Amazon Alexa. Provides a unique channel for CMOs to access their latest behavioral data on their customers.

CMS Bridge 2.0 + ML

A standalone tool that helps migrate website content from any data source into AEM by using AEM API and Machine Learning. Reduces timeline, cost and effort to migrate a customer’s website to AEM.

 Register today and meet the TA Digital team at Adobe Summit for a demo of any of our amazing Adobe tools.  ||  Be sure to read why Strategy is the key to an Intelligent Digital Transformation.

Adobe Campaign Standard Connector

Bi-directional connecter between Adobe Campaign Standard and Salesforce CRM. Provides customers with Campaign Standard with the ability to sync their customer information across both the Salesforce CRM and Campaign platforms.

Magento/AEM Connector

An API connector for AEM and Magento for Product, Pricing, Reviews, and availability. Accelerates AEM and Magento integrations with a tested and robust connector.

Adobe Summit – The biggest digital marketing conference will take place at the Venetian and Palazzo Hotels in Las Vegas on March 26 – 29, and will be attended by around 14,000 Adobe customers, partners, and prospects from all over the globe. If you’re a digital marketer and Adobe Summit 2019 is still not on your calendar, register now.


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Over the past 18 years, we have completed thousands of digital projects globally. We have one of the largest and deepest multi-solutions digital consulting teams in the world. Our proprietary processes and years of Digital Experience expertise have earned us a 97% customer satisfaction rating with our clients ranging from Global Fortune 1000 to Mid-Market Enterprises, leading educational institutions, and Non-Profits.

DesignRush has recognized TA Digital as a top Magento Development Agency.

About TA Digital

TA Digital is the only global boutique agency that delivers the “best of both worlds” to clients seeking to achieve organizational success through digital transformation. Unlike smaller, regional agencies that lack the ability to scale or large organizations that succumb to a quantity-over-quality approach, we offer resource diversity while also providing meticulous attention to the details that enable strategic success.

Over the past 20 years, TA Digital has positioned clients to achieve digital maturity by focusing on data, customer-centricity and exponential return on investment; by melding exceptional user experience and data-driven methodologies with artificial intelligence and machine learning, we enable digital transformations that intelligently build upon the strategies we set into motion. We are known as a global leader that assists marketing and technology executives in understanding the digital ecosystem while identifying cultural and operational gaps within their business – ultimately ushering organizations toward a more mature model and profitable digital landscape.

Recognized in 2013, 2014, 2015, and 2019 Inc. 5000 list as one of the most successful technology companies in the United States, TA Digital is pleased also to share high-level strategic partnerships with world class digital experience platform companies like Adobe, SAP and Salesforce and possess global partnerships with industry leaders such as Sitecore, Episerver, Elastic Path, BigCommerce, AWS, Azure and Coveo.

Kirsten Oelrich

Written By

Kirsten Oelrich